Operator partnerships for iROKOtv
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Video on demand platform iROKOtv is on a push to roll out its services to more people through partnerships with telecoms operators across the continent, and started the year with two major deals.
First, the company partnered with Tigo Rwanda to provide free video entertainment to the operator’s 4G/LTE subscribers. Subscribers will be offered one month of free access to the iROKOtv library, which contains more than 4,000 movies and TV series. Tigo said the partnership added value to its 4G internet service, launched at the end of last year.
Shortly afterwards, iROKO confirmed it had partnered Vodafone Ghana in a similar arrangement, this time providing content to the operator’s subscribers for as low as US$6
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